Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Adam Ghiggio from Australia poses next to mutant mannequins which are lined up to be used as displays for the new video game “Rage” at the Los Angeles Convention Center on June 5, 2011 in Los Angeles, California. The Electronic Entertainment Expo officially starts on Tuesday. (Photo by Kevork Djansezian/Getty Images)

As part of a promotion to celebrate the arrival of Game of Thrones season 3 to their streaming video service, they have placed a huge dragon skull on a popular beach in Dorset, England. Something that will certainly get your attention when going for a leisurely stroll along the shore.

“Maho Beach is a beach on the Dutch side of the Caribbean island of Saint Martin, in the country of Sint Maarten. It is famous for the Princess Juliana International Airport adjacent to the beach. Arriving aircraft must touch down as close as possible to the beginning of Runway 10 due to the short runway length of 2,180 metres (7,150 ft), resulting in aircraft on their final approach flying over the beach at minimal altitude”. – Wikipedia

Photo: “AirFrance Boeing 747 landing in St. Maarten”. (Photo by Aurimas)

This undated handout picture made available on February 3, 2016 and provided by Russia's punk band Рussy Riot shows Рussy Riot frontwoman Nadezhda Tolokonnikova performing in the band's new music video titled “Chaika” in Moscow. Russian punk band Рussy Riot, which became a symbol of resistance for a church performance slamming President Vladimir Putin, released a new protest song on February 3 mocking a senior official for alleged corruption. Titled “Chaika”, the satirical song and accompanying video take aim at prosecutor general Yury Chaika, whose two sons have been accused of using their father's position to accrue large fortunes. (Photo by Andrey Noskov/AFP Photo/Russian Punk Band Рussy Riot)

These photos and video were taken in the Russian city of Astrakhan on the evening of June 7th, 2012. (Photo by Maxim Korotshenko)