Morocco player Yassine Bounou's son, Isaac, plays on the pitch after the country's World Cup win against Portugal at Al Thumama Stadium in Doha, Qatar on December 10, 2022. (Photo by Carl Recine/Reuters)
Victoria's Secret Angels Candice Swanepoel and Erin Heatherton attend Victoria's Secret Very s*xy Tour stop in New York at the Victoria's Secret at Herald Square on March 13, 2012 in New York City. (Photo by Jamie McCarthy/Getty Images for Victoria's Secret)
Canada's Jean-Simon Desgagnes competes in the men's 3000m steeplechase final of the Pan American Games Santiago 2023 at the National Stadium in Santiago, on November 4, 2023. (Photo by Martin Bernetti/AFP Photo)
Paris Saint-Germain's Italian goalkeeper #01 Gianluigi Donnarumma sustains an injury by Monaco's Ivorian defender #17 Wilfried Singo (L) during the French L1 football match between AS Monaco and Paris Saint-Germain at the Louis II Stadium (Stade Louis II) in the Principality of Monaco on December 18, 2024. (Photo by Valery Hache/AFP Photo)
A fan watches the group A World Cup match between Mexico and Brazil via a live broadcast at the FIFA Fan Fest in Sao Paulo, Brazil, Tuesday, June 17, 2014. Forget the French manicure. It’s Brazil during World Cup, and women here want to flaunt their love of the national team with wacky nail designs. (Photo by Dario Lopez-Mills/AP Photo)
Brazil's team performs in the artistic swimming acrobatic routine final at the Pan American Games in Santiago, Chile, Friday, November 3, 2023. (Photo by Matias Delacroix/AP Photo)
imena Dominguez of Venezuela competes with the ball in the rhythmic gymnastics on day one of Sky Grace Cup Internationa Rhythmic Gymnastics Tournament at Beijing Shougang Ice Hockey Stadium on November 12, 2025 in Beijing, China. (Photo by Lintao Zhang/Getty Images)
The shoe works similarly to a fitness tracking device, using an accelerometer, gyroscope, Bluetooth and other off-the-shelf technologies to analyze the wearer’s movements and offer motivating and timely commentary. It might tell you to get going if you’ve been idle for too long or cheer you on if it senses you being very active. Its comments can be posted to Google+ by the user, sent to real-time ad units, or broadcast via onboard speakers.