Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Model Sara Sampaio shows some side boob as she arrives at Balmain Fashion Show during Paris Fashion Week in Paris, France on September 28, 2017. (Photo by Splash News and Pictures)

French actress Adele Exarchopoulos – Outside arrivals at Christian Dior Womenswear Spring/Summer 2020 fashion show as part of the Paris Fashion Week, in Paris on September, 24, 2019. (Photo by J.M. Haedrich/SIPA Press)

Polish supermodel Anja Rubik attends the Saint Laurent show as part of the Paris Fashion Week Womenswear Fall/Winter 2020/2021 on February 25, 2020 in Paris, France. (Photo by Swan Gallet/WWD/Rex Features/Shutterstock)

British-French actress Emma Mackey attends the Saint Laurent Womenswear Spring/Summer 2024 show as part of Paris Fashion Week on September 26, 2023 in Paris, France. (Photo by Pascal Le Segretain/Getty Images)

In this Sunday June 13, 1988 file photo West German police officers arrest an English soccer hooligan who sticks out his tongue. Rioting broke out between some 100 hooligans and the police in downtown Stuttgart, West Germany following the European Soccer Championships match between England and Ireland. England was defeated by Ireland 0-1. (Photo by Kraufmann/AP Photo/File)