A model showcases designs on the runway at MGPIN 2015 Mao Geping Makeup Trends Launch show during Mercedes-Benz China Fashion Week Spring/Summer 2015 at Beijing Hotel on October 27, 2014 in Beijing, China. (Photo by Feng Li/Getty Images)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Members of a Star Wars fan club wear costumes of movie characters as they join a midnight premiere of the new Star Wars movie “Star Wars: The Force Awakens” at a cinema in Stuttgart, Germany, late 16 December 2015 night. Numerous fans of the science fiction movie series were gathering to attend one of the midnight premiere screenings all over Germany of the latest movie of the epic series – “Star Wars: The Force Awakens”. (Photo by Nikolai Huland/EPA)

A man helps a child to dress as Jawa, a character from the Star Wars movie series, during an event organised by Star Wars fan club Monterrey in Monterrey, Mexico, December 13, 2015. (Photo by Daniel Becerril/Reuters)

Sisters dressed as the Grady twins from the movie "The Shining" pose for a photo inside their house as they take part in the second edition of "Noche del Terror" (Horror night) during Halloween celebrations in the neighborhood of Churriana, near Malaga, southern Spain, October 31, 2015. (Photo by Jon Nazca/Reuters)

Cosplayers dressed as characters from the Star Wars movie series visit patients during a charity event organised by non-profit group 501st Legion, at East Avenue Medical Center in Quezon city, metro Manila December 6, 2015. (Photo by Romeo Ranoco/Reuters)