A pedestrian walks by an Apple Store following an announcement that Apple has become the world's most valuable brand on May 9, 2011 in San Francisco, California. In a report released by London based Millward Brown, Apple Inc. has surpassed Google to claim the top spot in a global ranking of brand value this year with an estimated value of more than $153 billion up 84 percent from last year. (Photo by Justin Sullivan/Getty Images)

A girl holds up a photo of Pope Benedict XVI which reads “tear his face” during a protest against the World Youth Day 2011 celebrations taking place on August 17, 2011 in Madrid, Spain. Initiated by Pope John Paul II in 1985, World Youth Day youth-oriented events for the celebration of the Catholic faith are held every three years in a different country; this time in Madrid from August 16 – 21, with Pope Benedict XVI in attendance. (Photo by Denis Doyle/Getty Images)

A protester sprays paint on the window of a bank during a rally against Expo 2015 in Milan, Italy, April 30, 2015. The Milan Expo will open in the city on May 1. Officials are counting on some 20 million visitors to the six month-long exhibition of products and technologies from around the world. (Photo by Stefano Rellandini/Reuters)

Emma Coburn (L) and Colleen Quigley of the U.S. look at the scoreboard after competing in the women's 3,000 metres steeplechase final during the 15th IAAF World Championships at the National Stadium in Beijing, China August 26, 2015. (Photo by David Gray/Reuters)

Tourists play in front of a 3D painting on the wall of a house in Luoyuan village, Jinhua, Zhejiang province, August 26, 2015. The village hired a team to put on 3D paintings all over the valley as a method to attract tourists and improve the income of local villagers, according to local media. (Photo by Reuters/China Daily)

Factory landlord Lawrence Taylor (L), portraying a Colour Sergeant from the King's Royal Rifle Corps, part of the Rifles Living History Society, performs a drill with Connor Young (R) of the Queen's Own Royal West Kent Regiment Living History Group as they recreate the life of a First World War soldier at the Eden Valley Museum in Edenbridge in southeast England May 10, 2014. Lawrence has always had an interest in military history and specifically “The Rifles” – his veteran father's WWII regiment. When he became a re-enactor he chose not to re-enact WWII as many of the veterans are still alive, and he felt uncomfortable as he remembers his father would have flashbacks and nightmares about the war. United by a fascination with military history and a fondness for dressing up, groups such as the Rifles Living History Society and the Queen's Own Royal West Kent Regiment Living History Group get together to recreate aspects of life during the First World War. Reuters photographer Luke MacGregor photographed members of the groups, both as they took part in living history events and at their day jobs. (Photo by Luke MacGregor/Reuters)

A recent undated handout picture released by the Guinness World Records on September 9, 2014, shows 49-year-old trick golf artist Karsten Maas, from Denmark, who secured his place in the 2015 Guinness World Records book for creating the world’s longest usable golf club. It measures 4.37, (14ft 5in) in length and has been used to drive a ball a distance of 165.46m (542ft 10.16in). The 60th anniversary edition of the Guinness World Records book will reflect on six decades of record-breaking, whilst also featuring the latest additions to the oddball hall of fame. (Photo by Ranald Mackechnie/AFP Photo/Guinness World Records)

The Just For Men World Beard and Moustache Championships crowned 18 title winners, highlighting the best and boldest examples of facial hair from across the globe on Saturday, October 25th, 2014 in Portland, OR. (Photo by Craig Mitchelldyer/AP Images for Just for Men)