To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

American media personality Draya Michele attends #REVOLVEawards at DREAM Hollywood on November 2, 2017 in Hollywood, California. (Photo by Barry King/Getty Images)

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

Parts of the Royal Chariot, which will be used during the late King Bhumibol Adulyadej's funeral later this year is seen at the National Museum in Bangkok, Thailand, February 6, 2017. (Photo by Chaiwat Subprasom/Reuters)

TV personalities Kendra Wilkinson and Jessica Hall attend the premiere of STX Entertainment's' “Bad Moms” at Mann Village Theatre on July 26, 2016 in Westwood, California. (Photo by Barry King/Getty Images)