Hindu devotees, their bodies pierced with lemon and paladai, or bowl with a spout mainly used to feed milk to infants, wait to participate in a procession to mark Shivratri, or the night of Shiva, in Chennai, India, Wednesday, February 18, 2015. Such processions are held as an offering and show of devotion by devotees on the day dedicated to the worship of Lord Shiva, the Hindu god of destruction. (Photo by Arun Sankar K./AP Photo)

Drivers push cars to gas station during “oil crisis”, Roslindale, Boston, Massachusetts, 1973. (Photo by Spencer Grant/Getty Images)

Dancers at the Windmill Theatre in London, England practice a routine wearing gas masks and hard-hats with their costumes, 1940. (Photo by Hulton Archive/Getty Images)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

“The Nine Emperor Gods Festival is a nine-day Taoist celebration beginning on the eve of 9th lunar month of the Chinese calendar, which is observed primarily in Southeast Asian countries like Myanmar, Singapore, Malaysia, Thailand and also the Riau Islands. In Thailand, this festival is called Tesagan Gin Je, the Vegetarian Festival. It is celebrated throughout the entire country, but the festivities are at their height in Phuket, where about 35% of the population is Chinese. It attracts crowds of spectators because of many of the unusual religious rituals that are performed”. – Wikipedia. Photo: A devotee gest pierced at the Bang Neow shrine in Phuket. (Photo by Paula Bronstein)

Hindu devotees, their cheeks pierced with metal rods, wait to participate in a religious procession during Thaipusam festival in Chennai, India, Tuesday, February 3, 2015. Thaipusam, celebrated in honor of Hindu god Lord Murugan, is an annual procession by Hindu devotees seeking blessings, fulfilling vows and offering thanks. (Photo by Arun Sankar K./AP Photo)

Riot police fire tear gas at demonstrators during a protest against fare hikes for city buses in Sao Paulo, Brazil, January 8, 2016. Brazilian riot police on Friday fired tear gas and stun grenades to disperse a violent protest against a rise in public transport fares in the country's largest city, Sao Paulo. (Photo by Nacho Doce/Reuters)

Getting her tongue pierced was “exciting and scary” says a teen who succumbed to pressure from her best friend in Austin, Texas, February 22, 2008. This image is featured in National Geographic's exhibition “Women of Vision: National Geographic Photographers on Assignment”, on view at the Palm Beach Photographic Centre, Jan. 22 - Mar. 22, 2015. (Photo by Kitra Cahana/National Geographic)