A man dressed up as the Statue of Liberty walks in front of a new digital advertising screen in Times Square, New York, November 18, 2014. According to local media the screen is a full block long, 8 stories tall, is lit with 24 million LED pixels and has a higher resolution than most TV sets. The advertising rate is reported at $2.5 million USD for a four-week run making it one of the most expensive outdoor advertising spaces in the world. (Photo by Carlo Allegri/Reuters)

Summer Zhai and Vicky He, dressed as characters from the anime "Love Live!", rest on stairs during day two of New York Comic Con in Manhattan, New York, October 9, 2015. The event draws thousands of costumed fans, panels of pop culture luminaries and features a sprawling floor of vendors in a space equivalent to more than three football fields at the Jacob Javitz Convention Center on Manhattan's West side. (Photo by Andrew Kelly/Reuters)

A man prepares tea at a roadside shop on a flooded street in Kolkata, India, August 11, 2016. (Photo by Rupak De Chowdhuri/Reuters)

A rider rears up on his horse while surrounded by a cheering crowd during the traditional Fiesta of Sant Joan (Saint John) in downtown Ciutadella, on the island of Menorca, Spain June 23, 2016. Horse riders are representatives of ancient Ciutadella society – nobility, clergy, craftsmen and farmers. (Photo by Enrique Calvo/Reuters)

Germany's Wolfgang Kimmig-Liebe, who has been volunteering as Santa Claus for years, is searched by a Carabiniere paramilitary police officer before entering in St. Peter's Square at the Vatican to attend Pope Francis general audience, Wednesday, December 2, 2015. (Photo by Alessandra Tarantino/AP Photo)

Young girls dress up in traditional costumes and pose for a selfie at the opening ceremony of the Leishan Miao new year festival in the city of Kaili, Guizhou province, China on November 23, 2015. (Photo by Imaginechina/Rex Shutterstock)

A competitor shouts as he takes part in the “Tough Guy” adventure race near Wolverhampton, central England, on January 29, 2017. The Tough Guy event, which is being held for the final time in its 30th year, challenges thousands of competitors to run a gruelling course whilst negotiating over 200 obstacles including: water, fire, and tunnels. (Photo by Oli Scarff/AFP Photo)

A reveller is tossed into the air as they celebrate the Holi spring festival in Kathmandu on March 12, 2017. The “Holi” festival of colours is a riotous celebration of the coming of spring and falls on the day after the full moon in early March every year. (Photo by Prakash Mathema/AFP Photo)