Musician Lenny Kravitz and actress Demi Moore attend Chanel beachside BBQ celebrating Art.sy at Soho Beach House on December 5, 2012 in Miami Beach, Florida. (Photo by Venturelli/WireImage)

A model of a prehistoric icthyosaurus is dragged from its pond in the grounds of Crystal Palace, London, for its annual clean. The 'keeper' is being helped by some of the local police force. (Photo by Fox Photos/Getty Images). February 1927

A Ukrainian serviceman hugs his relative after returning from captivity during a POWs exchange between Russia and Ukraine, in Ukraine, Monday December 30, 2024. (Photo by Evgeniy Maloletka/AP Photo)

A serviceman of the 148th Separate Artillery Zhytomyr Brigade of the Armed Forces of Ukraine sits near shells as he and a soldier await command to fire a M777 Howitzer towards Russian troops at a position in a front line, amid Russia's attack on Ukraine, in Donetsk region, Ukraine, on February 8, 2025. (Photo by Anatolii Stepanov/Reuters)

A cat is presented during “The "3rd International Pursaklar Cat Beauty Fest”, on October 14, 2018 in Ankara. (Photo by Adem Altan/AFP Photo)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

The Mad Hatter's tea party, a scene from a theatre production of “Alice In Wonderland”. (Photo by Hulton Archive/Getty Images). Circa 1910