When Stu Thomson (Cut Media) and Danny MacAskill approached us (Santa Cruz Bicycles) with the idea of being the first to tackle the Black Cuillin ridge on a bicycle, we were in from the start. Located on the Isle of Skye (Danny’s home on the west coast of Scotland) the ridge is infamous for its jagged trails, wild weather and dramatic climbing route up the “Inaccessible Pinnacle”.

Canada's Deanna Stellato-Dudek and Maxime Deschamps perform in the gala exhibition during the ISU Grand Prix of Figure Skating Final in Beijing on December 10, 2023. (Photo by Wang Zhao/AFP Photo)

A runner takes part in the International World's coldest marathon at minus 53 degrees (–63.4 Fahrenheit) near Oymyakon, the republic of Sakha, also known as Yakutia, Russian Far East, Saturday, January 22, 2022. Sixty five runners, including athletes from the United Arab Emirates, United States and Belarus, started the run at extremely low temperature in Oymyakon, Yakutia's Pole of Cold. The international team of men and women ran full distance and half-marathon. (Photo by Ivan Nikiforov/AP Photo)

To the woman presented a flower in Sevastopol, Ukraine, on March 8, 2013. Activists presented this day on the street free 155 tulips to women. The police tried to arrest activists for illegal trade as couldn't believe in free distribution of flowers. (Photo by Sergey Anashkevitch)

An injured man is carried atop an Iraqi special forces armored vehicle during fighting against Islamic State militants in western Mosul, Iraq, Tuesday, March 14, 2017. (Photo by Felipe Dana/AP Photo)

A woman walks past a mural painting on a street in Tokyo, Japan on Wednesday, April 25, 2018. (Photo by Koji Sasahara/AP Photo)

Portraits single nominee: Dakar fashion, by Finbarr O’Reilly. Curious residents and a street vendor selling material look on as models Diarra Ndiaye, Ndeye Fatou Mbaye and Malezi Sakho wear outfits by the Senegalese designer Adama Paris in the Medina neighbourhood of Senegal’s capital, Dakar. (Photo by Finbarr O’Reilly/World Press Photo 2019)

People wait at a bus stop during heavy rain in Kathmandu, Nepal on September 21, 2020. The government eased the coronavirus lockdown for economic activities despite the number of COVID-19 cases is on the rise in Nepal. (Photo by Narendra Shrestha/EPA/EFE/Rex Features/Shutterstock)