“Sony Bravia has been a bench mark in quality advertising for years now and I’m very happy to have been chosen by McCann Worldwide to shoot this campaign for them.
We flew to a volcano in Costa Rica where it took the inhabitants of an entire village a full week to pluck all the flower petals…. enough to fill two huge lorries!
With the help of a special effects team, the petals were blown and exploded through our landscapes creating hugely detailed vista which echoes the extreme detail of Sony’s new 4k tv.”

Custom artist Fena Cartes (aka Kartess) from Chile, and this is his project "gepeto" vintage tattooed dolls.

Roman Cervenka #10 of Czechia celebrates with the trophy and gets a beer thrown on him from his teammates during IHF Ice Hockey World Championship gold medal celebrations with fans at Old Town Square on May 27, 2024 in Prague, Czech Republic. (Photo by RvS.Media/Monika Majer/Getty Images)

Christopher Blevins from the USA in action on his way winning the Cross Country Short Track Elite Men UCI XCC Mountain Bike World Series race in Nove Mesto na Morave, Czech Republic, 25 May 2025. (Photo by Maxime Schmid/EPA)

English fashion model Daisy Lowe seen at LFW s/s 2018: Off-White x Mytheresa.com – intimate dinner at St John Bar & Restaurant during London Fashion Week September 2017 on September 17, 2017 in London, England. (Photo by MagicMoments UK)

An attendee tries Acton's RocketSkates at the 2015 International CES at the Sands Expo and Convention Center on January 6, 2015 in Las Vegas, Nevada. The motorized skates that you strap to your shoes are powered by Lithium Ion batteries and can go up to 12 mph. (Photo by Ethan Miller/Getty Images)

A model falls over on the runway in a design by Victoria Bliss during the Project NextGen show at Mercedes-Benz Fashion Week Resort 18 Collections at Carriageworks on May 16, 2017 in Sydney, Australia. (Photo by Stefan Gosatti/Getty Images)

“Thunderstruck”. Summer stom. A super cell formed off the coast of New Zealand, intensified and swept across Christchurch and North Canterbury, February 23, 2014. Photo location: Christchurch, New Zealand. (Photo and caption by David Hardy/National Geographic Photo Contest)