The Revere Hotel in Boston, Ma. celebrated its grand opening on April 18 with a vertical fashion show. The Boston Rock Gym provided the models who rappelled down the exterior of the 24-story hotel wearing outfits created by the students from the Massachusetts College of Arts and Design and by Ted Baker London.

Photo: A model walks down the side of Revere Hotel in Boston during a vertical fashion show for the Massachusetts College of Art and Design on April 18, 2012. (Photo by Dominick Reuter/EPA/Lauren Fish/Lauren Frohne/Globe photo)

A billboard for JELL-O stands at the corner of Grand Street and West Broadway on August 2, 2011 in New York City. The billboard acts as a mood-meter by analyzing Twitter and guaging the number of happy and sad emoticons used at any given moment, causing the billboard's face to change between a smile and a frown. (Photo by Andrew Burton/Getty Images)

A former Gurkha (special forces soldier), Nirmal Purja, takes a selfie at the start of his attempt to scale the world’s 14 highest peaks in seven months to break a 31-year-old record. Nirmal Purja, known as Nims, aims to smash the current record – which stands at seven years, 11 months and 14 days – set by Polish climber Jerzy Kukuczka. On the way, he also plans to defeat at least seven speed world records on mountains over 8,000m high. (Photo by Nirmal Purja/PA Wire Press Association)

The thousands of students gathered at Newcastle Racecourse near Newcastle upon Tyne, United Kingdom on March 3, 2019 for a booze-filled night of mayhem. The last race ended at approximately 8pm then the grandstand became like a night-club. (Photo by Craig Connor/North News and Pictures)

Dancers attend a dress rehearsal for the new grand show “THE WYLD” at Friedrichstadt-Palast in Berlin October 2, 2014. Ten choreographers are working with 60 dancers from the world's largest show ballet company to create the flamboyant stage spectacle. The show's name, “THE WYLD”, represents human nature in its diversity and the wilderness of the big city – in this case, Berlin. The premiere of the 10.6 million euro ($13.5 million) show, the largest production budget in the 95-year history of Friedrichstadt-Palast, is on October 23, 2014. (Photo by Hannibal Hanschke/Reuters)

A woman dressed in a dirndl, a kind of traditional Bavarian clothing, jumps into Lake Schlier on July 30, 2006 in Schliersee, Germany. The event called "Dirndlfliegen" ("Dirndl Flying") was sponsored by a local fashion store and a big Austrian Dirndl manufacturer. While these kind of events had been held in Austria before, this was the first of its kind in Germany. 29 women and one man wearing a wig participated in the event that held a new Dirndl as the grand prize. (Photo by Andreas Leder/Getty Images)