A man dressed up as the Statue of Liberty walks in front of a new digital advertising screen in Times Square, New York, November 18, 2014. According to local media the screen is a full block long, 8 stories tall, is lit with 24 million LED pixels and has a higher resolution than most TV sets. The advertising rate is reported at $2.5 million USD for a four-week run making it one of the most expensive outdoor advertising spaces in the world. (Photo by Carlo Allegri/Reuters)

A billboard for JELL-O stands at the corner of Grand Street and West Broadway on August 2, 2011 in New York City. The billboard acts as a mood-meter by analyzing Twitter and guaging the number of happy and sad emoticons used at any given moment, causing the billboard's face to change between a smile and a frown. (Photo by Andrew Burton/Getty Images)

Actress Ruby Rose, left, recipient of the Stephen F. Kolzak Award, hands her jacket to presenter Taylor Swift during the 27th Annual GLAAD Media Awards at the Beverly Hilton on Saturday, April 2, 2016, in Beverly Hills, Calif. (Photo by Chris Pizzello/Invision/AP Photo)

Blind and visually impaired Palestinian students walk down the stairs at a school, where they are taught English through song and music, at a school in the West Bank city of Hebron March 2, 2016. Palestinian students at a school for the blind in the West Bank are learning English through song, a welcome departure from using braille and memorising grammar rules. While students are delighted with the change, some parents in the religiously conservative town of Hebron are concerned that using music in the classroom jars with Islamic tradition. (Photo by Ammar Awad/Reuters)

Allie Labutis wears a painted “Merica” on her thigh during the fifth annual Made in America Music Festival in Philadelphia, Pennsylvania September 3, 2016. (Photo by Mark Makela/Reuters)

Revellers cool themselves in the Danube River during the Sziget music festival on an island in Budapest, Hungary August 12, 2015. The event is one of the biggest cultural events of Europe, offering art exhibitions, theatrical and circus performances and music concerts. Almost 200 performers from 47 countries will entertain the hundreds of thousands of visitors from 11 to 18 August. (Photo by Laszlo Balogh/Reuters)