A Pakistani owner tries to load camel on a truck at a cattle market set up for the upcoming Muslim festival Eid al-Adha in Karachi, Pakistan, Friday, August 17, 2018. Eid al-Adha, or Feast of Sacrifice, most important Islamic holiday marks the willingness of the Prophet Ibrahim (Abraham to Christians and Jews) to sacrifice his son. (Photo by Shakil Adil/AP Photo)

A Pakistani feeds his goat wearing the words “Eid Mubarak” or “Eid Greeting”, to be slaughtered on the Muslim holiday of Eid al-Adha, or “Feast of Sacrifice”, in Islamabad, Pakistan on Tuesday, October 15, 2013. Muslims all over the world are celebrating Eid al-Adha by sacrificing sheep, goats, cows and camels, to commemorate the Prophet Abraham's readiness to sacrifice his son, Ismail, on God's command. (Photo by Anjum Naveed/AP Photo)

A Iranian man walks with a sheep he bought at a market in the capital Tehran on September 12, 2016, as Muslims mark the first day of the Eid al-Adha (Feast of the Sacrifice) holiday. Muslims across the world celebrate the annual festival of Eid al-Adha, or the festival of sacrifice, which marks the end of the Hajj pilgrimage to Mecca and commemorates prophet Abraham's readiness to sacrifice his son to show obedience to God. (Photo by AFP Photo/Stringer)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.