Participants sit on a cable chair as they take part in the 30th edition of the Belalp Witches Ski Race on January 14, 2012 in Belalp, Switzerland. The race is inspired by a legend dating back to the middle ages, of a witch who tormented villagers in the area until she was burnt to death. (Photo by Harold Cunningham/Getty Images)

Barrier tape is tied around 15-month-old Shivani's ankle to prevent her from running away, while her mother Sarta Kalara works at a construction site nearby, in Ahmedabad, India, April 19, 2016. Kalara says she has no option but to tether her daughter Shivani to a stone despite her crying, while she and her husband work for 250 rupees ($3.8) each a shift digging holes for electricity cables in the city of Ahmedabad. There are about 40 million construction workers in India, at least one in five of them women, and the majority poor migrants who shift from site to site, building infrastructure for India's booming cities. Across the country it is not uncommon to see young children rolling in the sand and mud as their parents carry bricks or dig for new roads or luxury houses. (Photo by Amit Dave/Reuters)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.