In this Tuesday July 12, 2016 photo, an elephant is lifted by a crane in an upside down position in Lilongwe, Malawi, in the first step of an assisted migration of 500 of the threatened species. African Parks, which manages three Malawian reserves is moving the 500 elephants from Liwonde National Park, this month and next, and again next year when vehicles can maneuver on the rugged terrain during Southern Africa's dry winter. (Photo by Tsvangirayi Mukwazhi/AP Photo)

Residents cross over an improvised bridge after a landslide sent mud and water crashing onto homes close to the municipality of Salgar in Antioquia department, Colombia May 19, 2015. A landslide sent mud and water crashing onto homes in a town in Colombia's northwest mountains on Monday, killing at least 50 people and injuring dozens, officials said. (Photo by Jose Miguel Gomez/Reuters)

Tim Macpherson is a UK based advertising photographer who started his career shooting Editorial for magazines. His works are published in best advertising photographers book Lurzers. He works for The sunday times, Nikon, phillips etc. Photoset is short, but very creative.

A bride stretches before the event during the “Running of the Brides” race, in Bangkok, Thailand, December 2, 2017. Six hundred of to be brides and their grooms compete a run race aimed to win more than two million baht (61,000 US dollars or 51,000 euro) of wedding package prizes including a pair of white gold diamond rings and honeymoon trip to the Maldives. (Photo by Athit Perawongmetha/Reuters)

People take part in a half naked Santa run in downtown Budapest, Hungary, December 9, 2018. The partakers danced, ran, walked and laughed on the streets of Budapest, while others opted to simply raise money for the chosen charity. Many people had the names of their charities written on their bellies, while others were dressed in full Santa outfits. (Photo by Bernadett Szabo/Reuters)

Bride to be Lauren Cechak expresses her dislike for a wedding gown after trying it on during Filene's Basement's annual sale July 30, 2010 in Bethesda, Maryland. Hundreds of brides to be and their shopping teams line up early waiting to buy gowns at drastically low prices during the annual sale, dubbed the “Running of the Brides”. (Photo by Mark Wilson/Getty Images)