To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Claire McGuire (C) smiles after winning the women's snowboard division of the Bikini & Board Shorts Downhill at Crystal Mountain, a ski resort near Enumclaw, Washington April 19, 2014. Skiers and snowboarders competed for a chance to win one of four season's passes. (Photo by David Ryder/Reuters)

South Korea's Shim Sukhee falls in the women's 1,500m short track speed skating heat event during the Pyeongchang 2018 Winter Olympic Games, at the Gangneung Ice Arena in Gangneung on February 17, 2018. (Photo by Mladen Antonov/AFP Photo)

Figure Skating, ISU World Figure Skating Championships, Ladies Short Program, Boston, Massachusetts, United States on March 31, 2016: Ashley Wagner of the United States stumbles and falls while celebrating after competing. (Photo by Brian Snyder/Reuters)

A man takes a shower on a street from water coming from a drainpipe as it rains in Havana, Cuba, Wednesday, July 27, 2016. During the last couple of weeks short but intense tropical downpours have been coming down of Havana every afternoon. (Photo by Desmond Boylan/AP Photo)

Pietro Sighel of Italy crashes during his heat of the men's 1,000-meter during the short track speedskating competition at the 2022 Winter Olympics, Saturday, February 5, 2022, in Beijing. (Photo by David J. Phillip/AP Photo)