Russian model Irina Shayk encourages fans to find their own unicorn in the second decade of April 2022. (Photo by irinashayk/Instagram)

US actor Ben Affleck and US actress and singer Jennifer Lopez arrive for the screening of the film “The Last Duel” presented out of competition on September 10, 2021 during the 78th Venice Film Festival at Venice Lido. (Photo by Yara Nardi/Reuters)

Singer Liam Payne’s girlfriend, model Maya Henry, 21, posed in a slashed red gown as she attended an event at The Ritz in the French capital on October 4, 2021. (Photo by Beretta/Sims/Rex Features/Shutterstock)

English media personality and model Katie Price during a photoshoot in Ibiza for upcoming calendar, on Thursday, April 11, 2019. (Photo by GTres/Splash News and Pictures)

Australian rapper Amethyst Amelia Kelly, known professionally as Iggy Azalea is seen on the set of Extra TV on July 10, 2018 in Los Angeles, California. (Photo by Splash News and Pictures)

A mannequin stands in a textile factory in Madrid, Spain May 19, 2014. (Photo by Andrea Comas/Reuters)

A woman participates in the “Carnaval na Central” block party in Rio. (Photo by Felipe Dana/Associated Press)

“Over three years I photographed fans outside different concerts. I was fascinated by the different tribes of people that attended them, and how people emulated celebrity to form their identity. As I photographed the project I began to see how the concerts became events for people to come together with surrogate “families”, a chance to relive their youth or try and be part of a scene that happened before they were born” – James Mollison.

Photo: Madonna fans. (Photo by James Mollison)