Labourers who work nearby nap on a road as cars drive past in Chongqing Municipality, July 23, 2013. (Photo by Reuters/Stringer)

Four men dressed as zombies participate in a Zombie Walk procession in the streets of Paris October 12, 2013. (Photo by Benoit Tessier/Reuters)

Replica of an old traditional Icelandic house from the 1800 with eruption of Iceland's Eyjafjallajökull volcano, 2013. (Photo by Ingólfur Bjargmundsson/Getty Images)

Adam Ghiggio from Australia poses next to mutant mannequins which are lined up to be used as displays for the new video game “Rage” at the Los Angeles Convention Center on June 5, 2011 in Los Angeles, California. The Electronic Entertainment Expo officially starts on Tuesday. (Photo by Kevork Djansezian/Getty Images)

As part of a promotion to celebrate the arrival of Game of Thrones season 3 to their streaming video service, they have placed a huge dragon skull on a popular beach in Dorset, England. Something that will certainly get your attention when going for a leisurely stroll along the shore.

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.