To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A news reporter doing a stand up near a sea wall in Cedar Key, Fla., is covered by an unexpected wave as Hurricane Hermine nears the Florida coast, Thursday, September 1, 2016. Hurricane Hermine gained new strength Thursday evening and roared ever closer to Florida's Gulf Coast, where rough surf began smashing against docks and boathouses and people braced for the first direct hit on the state from a hurricane in over a decade. (Photo by John Raoux/AP Photo)

Undated UK Ministry of Defence handout photo of an RAF Tornado GR4 which has been painted in Gulf War “desert pink” paint scheme to honour the aircraft type's almost continuous operational service since the Royal Air Force helped liberate Kuwait from Saddam Hussein's forces, taken by SAC Rose Buchanan, which has been shortlisted for the general public to pick their favourite RAF Image of the Year. (Photo by SAC Rose Buchanan/MoD Crown Copyright/PA Wire)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Arabian Saluki dogs chase a lure during a race at the Mazayin Dhafra Camel Festival in the desert near the city of Madinat Zayed, 150 kms west of Abu Dhabi, on December 26, 2017. The festival, which attracts participants from around the Gulf region, includes a camel beauty contest, a display of UAE handcrafts and other activities aimed at promoting the country's folklore. (Photo by Karim Sahib/AFP Photo)