Intimissimi steps forward in October 2022 with a new campaign starring the stunning German-American model Heidi Klum and her eldest daughter Leni as icons of self-confidence, joy of life and love between a mother and daughter. (Photo by Intimissimi)

A cheerleader jumps for joy before the start of the Pan-Am Games in Santiago, Chile on October 31, 2023. Thousands of athletes from across the Americas are competing before the Paris Games next year. The International Olympic Committee recognised cheerleading as an Olympic sport in 2021. (Photo by Dylan Martinez/Reuters)

A colorful drawing is seen on a wall in Baghdad, Iraq on October 24, 2021. A group of volunteer painters tries to give hope and joy to the Iraqi residents by painting colorful murals on the walls of the houses and streets of the city, tired of violance. Seve-member group named “Butterfly Effect” is busy in drawing paintings to depict life in Baghdad and its cultural heritage on the buildings (Photo by Murtadha Al-Sudani/Anadolu Agency via Getty Images)

Workers hang thousands of different colorful fabrics on iron wires tied between a bamboo framework and constantly turn them so that they dry perfectly in a flooded field in Narayanganj, Bangladesh on March 16, 2022. (Photo by Joy Saha/ZUMA Press Wire/Rex Features/Shutterstock)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.