Flames from the Falls Fire burn on a hillside along South Main Divide Road in the Cleveland National Forest as firefighters drive through the area on Monday, August 5, 2013. (Photo by Kurt Miller/AP Photo/The Press-Enterprise)

A Nicole Miller designed football is displayed at the unveiling of the CFDA Footballs Wednesday, January 20, 2016, at the NFL headquarters in New York. In celebration of Super Bowl 50 and in support of the NFL Foundation, the NFL and the Council of Fashion Designers of America have collaborated on 50 Bespoke Designer Footballs created by CFDA Members. (Photo by Frank Franklin II/AP Photo)

Burlesque dancer INGA performs during the Viva Las Vegas Rockabilly Weekend's Burlesque Showcase hosted by John Waters at the Orleans Arena on April 19, 2019 in Las Vegas, Nevada. (Photo by Ethan Miller/Getty Images)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.