KidZania provides children and their parents a safe, unique, and very realistic educational environment that allows kids between the ages of four to twelve to do what comes naturally to them: role-playing by mimicking traditionally adult activities. As in the real world, children perform “jobs” and are either paid for their work (as a fireman, doctor, police officer, journalist, shopkeeper, etc.) or pay to shop or to be entertained. The indoor theme park is a city built to scale for children, complete with buildings, paved streets, vehicles, a functioning economy, and recognizable destinations in the form of “establishments” sponsored and branded by leading multi-national and local brands.

Al Fursan, the UAE Air Force aerobatic display team, perform during the opening of the Dubai Airshow in United Arab Emirates, Sunday, November 8, 2015. Dubai Airshow took off today to a slow start amid little expectations of major orders to match the multi-billion-dollar sales generated at the last edition of the biennial fair. (Photo by Kamran Jebreili/AP Photo)

Dancers take part in the Karneval der Kulturen (Carnival of Cultures) street parade of ethnic minorities, in Berlin, Germany, May 24, 2015. A few dozen dancers, musicians and performers from dozens of communities took part in the urban festival on Sunday that aspires to reflect the multi-ethnic diversity of the German capital. (Photo by Hannibal Hanschke/Reuters)

A mannequin wearing a face mask and nurse's uniform stands next to a sign supporting the NHS, stands in a field during the Covid-19 pandemic on October 06, 2020 in Northwich, United Kingdom. (Photo by Christopher Furlong/Getty Images)

A mother and her daughter paddle during a Stand Up Paddle (SUP) race of the Alpine Lakes Tour, on Europe's biggest underground lake, in St-Leonard, Switzerland, March 10, 2018. SUP is an offshoot of surfing that originated in Hawaii. Unlike traditional surfing where the rider sits until a wave comes, stand up paddle boarders stand on their boards and use a paddle to propel themselves through the water. (Photo by Denis Balibouse/Reuters)

Men pull as a boy stands on a soap cutter in a soap factory in Idlib province, Syria January 30, 2016. (Photo by Ammar Abdullah/Reuters)

A man stands by an installation depicting “2019” in the Red Square in Moscow, Russia on December 17, 2018. (Photo by Maxim Shemetov/Reuters)