To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A Femen activist, Sarah Constantin, is hanged from a noose-like rope from a Paris bridge to call attention to the large number of executions in Iran as she stages a protest against visiting Iranian President Hassan Rouhani in Paris, Thursday, January 28, 2016. A near-naked woman hanging from a noose-like rope from a Paris bridge has sent a message to visiting Iranian President Hassan Rouhani. (Photo by Zacharie Scheurer/AP Photo)

A Naga sadhu, or naked Hindu holy man, poses for a picture after taking a holy dip in the Godavari River during Kumbh Mela, or Pitcher Festival, at Trimbakeshwar in Nasik, India, Sunday, September 13, 2015. Hindus believe taking a dip in the waters of a holy river during the festival, will cleanse them of their sins. According to Hindu mythology, the Kumbh Mela celebrates the victory of gods over demons in a furious battle over a nectar that would give them immortality. (Photo by Rafiq Maqbool/AP Photo)

In this Wednesday, July 23, 2014 file photo, Omaha photographer Lane Hickenbottom photographs the night sky in a pasture near Callaway, Neb. With no moon in the sky, the Milky Way was visible to the naked eye. More than one-third of the world’s population can no longer see the Milky Way because of man-made lights, according to a scientific paper by Light Pollution Science and Technology Institute's Fabio Falchi and his team members, published on Friday, June 10, 2016. (Photo by Travis Heying/The Wichita Eagle via AP Photo)