To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Performers take part in a rain soaked Notting Hill Carnival on August 25th, 2014 in London, England. Despite the bad weather over 1 million visitors are expected to attend the two-day event which is the largest of its kind in Europe. The event has taken place on the West London streets every August Bank Holiday weekend since 1964. (Photo by Mary Turner/Getty Images)

Members of the London School of Samba at the start of the Grand Finale of Notting Hill Carnival in London on August 29, 2022 which has returned to the capital for the first time in three years after being cancelled due to the Covid-19 pandemic. Europe's largest street festival celebrates Caribbean culture and is expected to welcome over 1 million people each day. (Photo by Stephen Chung/Alamy Live News)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)