To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

American model Bella Hadid has wardrobe malfunction as she runs with leftovers from lunch with friends at Bar Pitti in New York, United States of America on June 2, 2018. (Photo by Peter Parker/Splash News and Pictures)

Rita Ora attends the Rita Ora “Phoenix” Album Launch Party At Annabel's on November 19, 2018 in London, England. (Photo by David M. BenettGetty Images)

UK Love Island beauty Samira Mighty (L) seen arriving at Mahiki Kensington on November 16, 2018 in London, England. (Photo by CURLEY)

Demi Rose, the 23-year-old star, who has been dubbed the British version of Kim Kardashian, strolled around the party town of Tulum in Mexico on January 10, 2019 in a peep hole bikini. (Photo by KP Pictures)

Heidi Klum and Bar Rafaeli attend the amfAR New York Gala 2019 at Cipriani Wall Street on February 6, 2019 in New York City. (Photo by Dimitrios Kambouris/amfAR/Getty Images)

The 29-year-old English actress Kimberley Garner is seen in Cannes, France on May 20, 2019. (Photo by The Mega Agency)