The Elf on the Shelf balloon floats down Sixth Avenue during the 88th Annual Macy's Thanksgiving Day Parade in New York November 27, 2014. (Photo by Andrew Kelly/Reuters)

Revellers take part in an annual block party known as “Cordao de Prata Preta”, one of the many carnival parties to take place in the neighbourhoods of Rio de Janeiro, February 6, 2016. (Photo by Pilar Olivares/Reuters)

Hundreds of hardy swimmers across Britain braved jumping into freezing cold waters for a annual Christmas Day dip on December 25, 2017. (Photo by Dave Nelson/The Sun)

Recording artist Bebe Rexha, white rose detail, attends the 60th Annual GRAMMY Awards at Madison Square Garden on January 28, 2018 in New York City. (Photo by Kevin Mazur/Getty Images for NARAS)

Two men look at the sea while taking part in the annual New Year's dive into the North Sea in Scheveningen, Netherlands on January 1, 2020. (Photo by Piroschka van de Wouw/Reuters)

Czech model Petra Nemcova attends Fashion For Relief during the 71st annual Cannes Film Festival at Hangar 16 Airport of Cannes Mandelieu in Cannes, France, 13 May 2018. (Photo by Arnold Jerocki/EPA/EFE)

A model sports a creation by the Hungarian label Romani Design during a show of the second bi-annual Budapest Central European Fashion Week in Budapest, Hungary, 26 October 2018. (Photo by Zoltan Balogh/EPA/EFE)

A tattoo artist works during the annual Israel Tattoo Convention in Tel Aviv, Israel, October 8, 2016. Around 140 tattoo artists from Israel and other countries participated in a 2 day fair in Tel Aviv. (Photo by Baz Ratner/Reuters)