A man dressed up as the Statue of Liberty walks in front of a new digital advertising screen in Times Square, New York, November 18, 2014. According to local media the screen is a full block long, 8 stories tall, is lit with 24 million LED pixels and has a higher resolution than most TV sets. The advertising rate is reported at $2.5 million USD for a four-week run making it one of the most expensive outdoor advertising spaces in the world. (Photo by Carlo Allegri/Reuters)

Vintage wine bottles dated from 1946 lay down in the wine cellar of the Massandra winery near Yalta, 28 March 2014 (Yalta is a resort city on the north coast of the Black Sea in the Autonomous Republic of Crimea, a territory recognized by a majority of countries as part of Ukraine and incorporated by Russia as the Republic of Crimea). Massandra winery has one of the largest wine collections in the world. (Photo by Sergei Ilnitsky/EPA)

Employees conduct a final check to fix any cavities in the seams of balls inside the soccer ball factory that produces official match balls for the 2014 World Cup in Brazil, in Sialkot, Punjab province May 16, 2014. It was when he felt the roar of the crowd at the 2006 World Cup in Germany that Pakistani factory owner Khawaja Akhtar first dreamt up a goal of his own: to manufacture the ball for the biggest soccer tournament on the planet. Last year he finally got his chance – but only 33 days to make it happen. (Photo by Sara Farid/Reuters)

In this handout image provided by Red Bull, Artem Silchenko of Russia dives from the 27 metre platform at training on Hong Island in the Andaman Sea during the final stop of the 2013 Red Bull Cliff Diving World Series on October 25, 2013 at Krabi, Thailand. (Photo by Romina Amato/Red Bull via Getty Images)

Sports have the ability to transform groups of strangers into a united community. In the celebratory spirit surrounding the 2014 FIFA World Cup, Sony and the World Photography Organisation present UNITED – a contest honouring the passion of football fans around the world. Seven inspirational photographers have been selected by Sony and WPO to capture the atmosphere and celebration of the World Cup across the globe. Photo: France – French fans cheering for their team. (Photo by Anthony Lepinay)

Entertainment One is attempting to set the Guinness World Record for the longest chain of brides in one location at HMV, Oxford Street on March 11, 2012 in London, United Kingdom. The event was held to celebrate to celebrate the DVD release of The Twilight Saga: Twilight Breaking Dawn Part 1 (Photo by Dave J. Hogan/Getty Images)

Actor Brad Pitt films a scene from “World War Z” in Glasgow City centre on August 18, 2011 in Glasgow, Scotland. The film, which is set in Philadelphia, will be shot in various parts of the city transforming it into ruins to shoot a post apocalyptic zombie film. (Photo by Jeff J Mitchell/Getty Images)