Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

An Israeli woman scrambles through the mud and under barbed wire at the competition of the Legion Run in the Menara Cliffs area of Kiryat Shmona, in northern Israel, near the Lebanon border 14 October 2016. Hundreds of participants ran five kilometers cross country in steep terrain and then navigated various obstacle courses including steep inclines and mud holes. It is the first time this non-competitive but supportive sporting event is held in Israel. (Photo by Jim Hollander/EPA)

Indian Air Force soldiers toss their rifles as they perform during the full-dress rehearsal for Indian Air Force Day at the Hindon air force station on the outskirts of New Delhi October 6, 2015. (Photo by Anindito Mukherjee/Reuters)

A commuter gestures to Boris Johnson as he rides across Vauxhall Bridge in London, England on November 19, 2015. The London mayor was opening a cycle superhighway. (Photo by John Stillwell/PA Wire)

Starting on Monday, August 12, Perseid meteors will streak across the summer sky for a couple of nights, offering casual stargazers and serious nighttime photographers a chance to capture a glimpse of the annual meteor shower. Photo: Photographer David Kingham created this composite image from 23 photos on August 12, 2012. (Photo by David Kingham)

Archie, a Chinese Crested dog, sits with his tongue out before the start of the 20th Annual Ugliest Dog Competition at the Sonoma-Marin Fair June 20, 2008 in Petaluma, California. Owners of ugly dogs travel to Petaluma from all over the country to participate in the annual contest. (Photo by Justin Sullivan/Getty Images)

Competitors take part in the 8th annual World Gravy Wrestling Championships at the Rose n Bowl Pub in Bacup, north west England on August 31, 2015. Contestants must participate in fancy dress and wrestle in a pool of Lancashire Gravy for 2 minutes whilst being scored for a variety of wrestling moves. (Photo by Oli Scarff/AFP Photo)

Students exercise in body training at Bishan Vocational Education Center in Chongqing, southwest China, January 13, 2016. These students were trained to be stewardesses of the high-speed train. (Photo by Xie Jie/Xinhua)