The newest Victoria's Secret “Angels” models pose for photographers in New York's Times Square during the launch of the new “Body by Victoria” campaign July 28, 2015. From L-R front row are Elsa Hosk, Martha Hunt, Sara Sampaio, Jasmine Tookes and Stella Maxwell. From L-R back row are Kate Grigorieva, Taylor Hill, Rommee Strijd, Jac Jagaciak and Lais Ribeiro. (Photo by Mike Segar/Reuters)

We place too much value into something as elusive as time. This is the lesson that Arina Pozdnyak, the creator of Perpetual Calendar, is trying to teach us. Days fly by, and even months are mere speckles of sand in an hourglass of eternity. People do not realize that the time given to us by fate cannot be measured using months or even years. It is measured using emotions and impressions. If a person lives to be 150 years old without experiencing any emotions, he might as well have lived one day, for all it’s worth. On the other hand, a person who lived an exciting, fulfilling life, read countless books and cherished every moment that he had, is actually the one who lived a longer life, even if in reality his flame was snuffed out much too soon. (Photo by Arina Pozdnyak)

A 13-month-old chimp named Fumo carries a “Christmas present” of food treats in wrapping paper under his arm during a Christmas-themed feeding time at Sydney's Taronga Park Zoo, December 9, 2014. Fumo, meaning “chief” or “spear” in Swahili, is one of the latest additions to the zoo's successful primate breeding program. (Photo by Jason Reed/Reuters)

This picture taken on July 8, 2015 shows 13-year-old jockey Purevsurengiin Togtokhsuren (R) watching a horse rolling in the dirt after a training session in Khui Doloon Khudag, some 50 kms west of Ulan Bator. Despite being only 13 years old, Togtokhsuren is riding for the fifth time in the national races for Mongolia's summer festival, known as Naadam, lining up against some 170 other child jockeys. (Photo by Johannes Eisele/AFP Photo)

Lamon Reccord, right, stares and yells at a Chicago police officer "Shoot me 16 times" as he and others march through Chicago's Loop Wednesday, November 25, 2015, one day after murder charges were brought against police officer Jason Van Dyke in the killing of 17-year-old Laquan McDonald. (Photo by Charles Rex Arbogast/AP Photo)

Covered in prayer shawls, Ultra-Orthodox Jewish men participate in a blessing during the holiday of Sukkot, in front of the Western Wall, the holiest site where Jews can pray in Jerusalem's Old City, Wednesday, September 30, 2015. The Cohanim, believed to be descendants of priests who served God in the Jewish Temple before it was destroyed, perform a blessing ceremony of the Jewish people three times a year during the festivals of Passover, Shavuot and Sukkot. (Photo by Oded Balilty/AP Photo)

Actors reenact the famous picture of a sailor kissing a nurse on the 70th anniversary of Victory over Japan Day, near a replica sculpture in New York's Times Square August 14, 2015. The replica is being displayed to celebrate the 70th anniversary of the iconic photograph of the most famous kiss in American history that was captured between an American sailor and nurse on August 14, 1945, marking the end of World War Two. The actors are hired by a tour bus company to pose for groups to photograph. (Photo by Brendan McDermid/Reuters)

A store staff walks past other staffs dressed up as Stormtrooper and Death Star Gunner (R) from the film “Star Wars” before launching the film's new toys at Loft Variety Store in Shibuya shopping district in Tokyo, September 3, 2015. New “Star Wars” toys and other merchandise were released in stores across Japan just after midnight local time during a global rollout of the popular products. (Photo by Toru Hanai/Reuters)