“Zeybeks”. That's Dance, Sunward and Zeybeks. (Photo by Hasan Baglar/2014 Sony World Photography Awards)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

A model walks off stage in the backstage area during Frankie's Bikinis show at Mercedes Benz Swim Fashion Week in Miami, July 18, 2014. (Photo by Carlo Allegri/Reuters)

Revellers dressed as the Devil take part in a parade to celebrate Saint Nicholas Day (Mikulas) in Prague, Czech Republic on December 5, 2022. Meeting Saint Nicholas, the Aangel, and the Devil, who talk to children and reward those who have behaved well during the year with small presents, is tradition in the Czech Republic before the Christmas holidays. (Photo by Michal Cizek/AFP Photo)

Chinese actress Fan Bingbing poses on the champagne-colored red carpet during the Oscars arrivals at the 95th Academy Awards in Hollywood, Los Angeles, California, U.S., March 12, 2023. (Photo by Mario Anzuoni/Reuters)

Yerevan residents celebrate Armenian Prime Minister's Serzh Sargsyan's resignation in Yerevan, Armenia, Monday, April 23, 2018. Sargsyan resigned unexpectedly on Monday, an apparent move to bring to an end massive anti-government protests. (Photo by Amos Chapple/RFE/RL)

Gigi Hadid and Emily Ratajkowski celebrated the opening of the shopping centre by taking part in the evening's ribbon cutting ceremony in Mykonos, Greece on June 30, 2018. (Photo by Richard Young/Rex Features/Shutterstock)

British actress Kate Beckinsale attends the InStyle And Warner Bros. Golden Globes After Party 2019 at The Beverly Hilton Hotel on January 6, 2019 in Beverly Hills, California. (Photo by Rich Fury/Getty Images)