To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A woman dressed as the Star Trek character “Leeta” (C) and man dressed as “Rom” (2R) arrive to attend the “Destination Star Trek London” convention at the ExCeL centre on October 19, 2012 in London, England. The three-day convention, which opened to the general public today, will be attended by all five actors who played captains throughout the 46-year-old series. (Photo by Oli Scarff)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

In this handout image provided by Perth 2011, HMB Endeavour, the replica of Captain James Cook's ship, is farewelled from Sydney Harbour accompanied by three Olympic class Laser yachts on April 16, 2011 in Sydney, Australia. The ship was farewelled from Sydney to start her circumnavigation of Australia, ending up in Freemantle where she will play a role in the Perth 2011 ISAF Sailing World Championships in December. (Photo by Richard Palfreyman/Perth 2011 via Getty Images)