In this handout image provided by Ogilvy, a burger made from cultured beef, which has been developed by Professor Mark Post of Maastricht University in the Netherlands (pictured) is shown to the media during a press conference on August 5, 2013 in London, England. The in-vitro burger, cultured from cattle stem cells, the first example of what its creator says could provide an answer to global food shortages and help combat climate change, was fried in a pan and tasted by two volunteers. The burger is the result of years of research by Dutch scientist Mark Post, a vascular biologist at the University of Maastricht, who is working to show how meat grown in petri dishes might one day be a true alternative to meat from livestock.The meat in the burger has been made by knitting together around 20,000 strands of protein that has been cultured from cattle stem cells in Post's lab. (Photo by David Parry)

People are seen watching hot air balloons fly overhead during a two-day international hot air balloon festival in Eshkol Park near the southern city of Netivot, Israel July 22, 2016. (Photo by Amir Cohen/Reuters)

Google's vice president Alan Eustace looks out of his spacesuit into the stratosphere prior to a record-breaking skydive over New Mexico, in this still image taken from video October 24, 2014, a handout courtesy of the Paragon Space Development Corporation. Eustace was lifted up 135,890 ft (41,420 metres) by an enormous balloon while wearing a specially designed pressurized space suit, the Paragon Space Development Corporation said. Eustace remained in a free fall for approximately 4.5 minutes before landing safely nearly 70 miles (43.4 kms) from his launch point, setting a world record for the highest skydive and breaking the sound barrier in the process. Eustace landed safely on the ground just 15 minutes after he was lifted into the air. (Photo by Reuters/Paragon Space Development Corporation)

Danusorn Sdisaithaworn, 10, poses for a portrait during an annual Poy Sang Long celebration, a traditional rite of passage for boys to be initiated as Buddhist novices, while he visits a relative's house outside Mae Hong Son, Thailand, April 4, 2018. (Photo by Jorge Silva/Reuters)

Crew in Britain's first ever full-size reconstructed sea-going Bronze Age boat, paddle out to sea near to the National Maritime Museum as it makes its maiden voyage on March 6, 2013 in Falmouth, England. (Photo by Matt Cardy)

A Tamil devotee prays during the Thai Pongal harvest festival at a temple in Colombo January 15, 2016.The Tamil festival of Thai Pongal is a thanksgiving ceremony in which the farmers thank the spirits of nature, the sun and the farm animals for their assistance in providing a successful harvest. (Photo by Dinuka Liyanawatte/Reuters)

A ballet dancer stretches backstage during Nacho Duato's “The Nutcracker” at the Mikhailovsky Theatre in St. Petersburg, Russia November 21, 2015. For theatregoers in St Petersburg, Nacho Duato's “The Nutcracker” demonstrates the global appeal of a Christmas classic. When the curtain rises at the Mikhailovsky Theatre, among the oldest opera and ballet houses in Russia, it's the culmination of hundreds of hours of toil and sweat by dancers, costume makers, set designers and musicians playing the famous score by Pyotr Tchaikovsky. (Photo by Grigory Dukor/Reuters)

A model poses backstage at the Topshop Unique catwalk show during London Fashion Week in London, Britain February 19, 2017. (Photo by Neil Hall/Reuters)