Giant Olympic rings are towed on The River Thames past The Tower of London on February 28, 2012 in London, England. (Photo by Peter Macdiarmid/Getty Images)

Japan's Naomi Osaka returns the ball during her match against Slovakia's Dominika Cibulkova during the Madrid Open tennis tournament, Sunday, May 5, 2019, in Madrid, Spain. (Photo by Andrea Comas/AP Photo)

People run along a street as rain caused by tropical storm Alberto, the first named storm of 2024 Atlantic hurricane season, falls, in Monterrey, Mexico. on June 19, 2024. (Photo by Daniel Becerril/Reuters)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Elena Reid of USA looks on with bloody face due to a cut during the Women's WIBF Flyweight Championship fight between Regina Halmich and Elena Reid at the Boerderlandhalle on December 3, 2005 in Magdeburg, Germany. (Photo by Christian Fischer/Getty Images)

Second placed Kalex Moto2 Tito Rabat (rear R) of Spain and third placed Kalex Moto2 Alex Rins of Spain spray with champagne during the award ceremony for the Czech Grand Prix in Brno, Czech Republic, August 16, 2015. (Photo by David W. Cerny/Reuters)

Kyle Larson (42) flips as he makes contact with Jeffrey Earnhardt (81) on the back stretch during a NASCAR Cup Series auto race at Talladega Superspeedway, Sunday, April 28, 2019, in Talladega, Ala. (Photo by Greg McWilliams/AP Photo)

A runner in fancy dress attempts a record in the TCS London Marathon on Sunday, April 27, 2025. (Photo by John Sibley/Action Images via Reuters)