Zahra Lari runs in a scene shot for the Nike Middle East ad campaign filmed in Dubai, UAE, February 10, 2017. An online commercial released by Nike (NKE.N) this week that showed Arab women fencing, boxing and spinning on ice-skates has stirred controversy over its attempt to smash stereotypes about women leading home-bound lives in the conservative region. (Photo by Reuters/Nike)

Participants pose as they take part in a bodybuilding and fitness event named “China Fit”, in Beijing, China, June 15, 2016. (Photo by Reuters/Stringer)

Britain Football Soccer, Burnley vs Swansea City, Premier League, Turf Moor on August 13, 2016. Burnley fan with face paint outside the stadium before the match. (Photo by Ed Sykes/Reuters/Action Images/Livepic)

A policewoman reacts as she falls off from a motorcycle while taking part in a rehearsal for Independence Day celebrations, in Ahmedabad, India August 4, 2017. (Photo by Amit Dave/Reuters)

Models struggle against strong wind before the rehearsal of Christian Dior's Haute Couture Spring-Summer 2017 live show to celebrate Dior's new flagship store on the rooftop of Ginza Six mall in Tokyo, Japan, April 19, 2017. (Photo by Toru Hanai/Reuters)

The northern lights, or aurora borealis, appear in the sky over the Bamburgh lighthouse at Stag Rock in Northumberland, England on September 28, 2016. (Photo by Owen Humphreys/PA Wire via ZUMA Press)