Model Georgia Salpa attends the UK Premiere of “A Good Day To Die Hard” at Empire Leicester Square on February 7, 2013 in London, England. (Photo by UK Press)

Attnedees dressed in Zombie outfits walk down the Gaslamp Quarter outside of the 2015 Comic-Con International in San Diego, California July 8, 2015. (Photo by Sandy Huffaker/Reuters)

An alpaca is seen near the Inca citadel of Machu Picchu in Cusco December 2, 2014. Machu Picchu, a UNESCO World Heritage Site, is Peru's top tourist attraction, with the government limiting tourists to 2,500 per day due to safety reasons and concerns over the preservation of the ruins. (Photo by Enrique Castro-Mendivil/Reuters)

A woman photographs “Super Space Titan Kitty” by Colin Christian at the “Hello! Exploring the Supercute World of Hello Kitty” museum exhibit in honor of Hello Kitty's 40th anniversary, at the Japanese American National Museum in Los Angeles, California October 10, 2014. (Photo by Lucy Nicholson/Reuters)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

People are seen in the crowd as Serbian Emir Kusturica & The No Smoking Orchestra performs during the third day of the Mexican musicial festival Vive Latino, at the Foro Sol in Mexico City, on March 29, 2014. (Photo by Alfredo Estrella/AFP Photo)

A pro-Russian activist aims a pistol at supporters of the Kiev government during clashes in the streets of Odessa May 2, 2014. Police said a man was shot dead in clashes between a crowd backing Kiev and pro-Russian activists in the largely Russian-speaking southern port of Odessa, which lies west of Crimea, annexed by Moscow in March. (Photo by Yevgeny Volokin/Reuters)

UK reality TV star Jemma Lucy enjoys a girls night out at Minagerie, Sakana and Club Liv in Manchester, England on September 18, 2016. (Photo by XposurePhotos.com)