In this photo illustration a package of Nicotine Gum, which is advertised as helping people stop smoking cigarettes, is seen on January 10, 2012 in Miami, Florida. A study published in the journal Tobacco Control on Monday, reported that the nicotine alternatives, like Nicotine Gum, have no lasting effect on people trying to quit their smoking habit. (Photo illustration by Joe Raedle/Getty Images)

The cruise ship Costa Concordia lies stricken off the shore of the island of Giglio, on January 14, 2012 in Giglio Porto, Italy. More than four thousand people were on board when the ship hit a sandbank. At least 3 people have been confirmed dead and another 50 are unaccounted for. (Photo by Laura Lezza/Getty Images)

The cruise ship Costa Concordia lies stricken off the shore of the island of Giglio, on January 17, 2012 in Giglio Porto, Italy. More than four thousand people were on board when the ship hit a rock off the Tuscan coast. At least 11 people have been confirmed dead and another 24 missing. (Photo by Laura Lezza/Getty Images)

241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.

Following a large air raid by German bombers, local people, coming out of their air raid shelters found a bus standing on end in a large crater, in Balham, London, October 15, 1940. (Photo by AP Photo)

People take part in the "Bison Race" winter extreme run competition in Zhodino, Belarus, December 5, 2015. (Photo by Vasily Fedosenko/Reuters)

People wear costumes as they participate in the ancient Yule Log dragging tradition during winter solstice celebrations in Riga, Latvia, December 21, 2015. (Photo by Ints Kalnins/Reuters)

People inspect hookahs shaped like rifles on display for sale in a souk at the port city of Sidon, southern Lebanon, December 23, 2015. (Photo by Ali Hashisho/Reuters)