Sports have the ability to transform groups of strangers into a united community. In the celebratory spirit surrounding the 2014 FIFA World Cup, Sony and the World Photography Organisation present UNITED – a contest honouring the passion of football fans around the world. Seven inspirational photographers have been selected by Sony and WPO to capture the atmosphere and celebration of the World Cup across the globe. Photo: France – French fans cheering for their team. (Photo by Anthony Lepinay)

Belgium supporters pose before the World Cup quarterfinal soccer match between Argentina and Belgium at the Estadio Nacional in Brasilia, Brazil, Saturday, July 5, 2014. (Photo by Victor R. Caivano/AP Photo)

Passionate fans are doing something unique (wacky) to celebrate the World Cup. They’re getting the likeness of their favorite player shaved into the back of their head. Photo: England fan Joel Moore (23) has had a haircut featuring the face of World Cup star Theo Walcott by Daren Terry from Lotus Styling in Bognor Regis, West Sussex. (Photo by Southern News & Pictures)

A flight attendant wearing a Brazil soccer team jersey demonstrates the emergency mask on an airplane travelling from Kunming to Hangzhou June 23, 2014. A Chinese airline company renovated the cabin of one of its flights then dressed the flight attendants with soccer jerseys as a way to celebrate the 2014 Brazil World Cup and hoping to attract more customers, local media reported. (Photo by Wong Campion/Reuters)

Ghanaian fans take a selfie prior to a Group G football match between Germany and Ghana at the Castelao Stadium in Fortaleza during the 2014 FIFA World Cup on June 21, 2014. (Photo by Patrik Stollarz/AFP Photo)

South Korean football fans react during a public screening in Seoul of the South Korea vs Russia football match at the 2014 World Cup in Brazil, early on June 18, 2014. (Photo by Ed Jones/AFP Photo)

Colombia fans celebrate a goal during the World Cup Group C soccer match between Colombia and Greece, at a park in Bogota June 14, 2014. (Photo by John Vizcaino/Reuters)

A fan watches the group A World Cup match between Mexico and Brazil via a live broadcast at the FIFA Fan Fest in Sao Paulo, Brazil, Tuesday, June 17, 2014. Forget the French manicure. It’s Brazil during World Cup, and women here want to flaunt their love of the national team with wacky nail designs. (Photo by Dario Lopez-Mills/AP Photo)