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In this January 12, 2015 photo, a wall of collectable sneakers are displayed at Sneaker Pawn in the Harlem section of New York. Basketball sneakers can re-sell for hundreds of dollars, depending on the model, the size of the production run and how easy it is to find a pair in good condition. (Photo by Seth Wenig/AP Photo)

In this January 12, 2015 photo, a wall of collectable sneakers are displayed at Sneaker Pawn in the Harlem section of New York. Basketball sneakers can re-sell for hundreds of dollars, depending on the model, the size of the production run and how easy it is to find a pair in good condition. (Photo by Seth Wenig/AP Photo)




In this January 12, 2015 photo, a sneaker is displayed at Sneaker Pawn in the Harlem section of New York, Monday. Chase Reed and his father, Troy Reed, opened Sneaker Pawn looking to capitalize on America's multi-billion dollar athletic footwear market and the high prices sneakers can get being re-sold. (Photo by Seth Wenig/AP Photo)

In this January 12, 2015 photo, a sneaker is displayed at Sneaker Pawn in the Harlem section of New York, Monday. Chase Reed and his father, Troy Reed, opened Sneaker Pawn looking to capitalize on America's multi-billion dollar athletic footwear market and the high prices sneakers can get being re-sold. (Photo by Seth Wenig/AP Photo)




In this January 12, 2015 photo, Troy Reed takes a picture of a new inventory to post on social media at Sneaker Pawn in the Harlem section of New York, Monday, Jan. 12, 2015. Reed makes loans on high end athletic shoes used for collateral. (Photo by Seth Wenig/AP Photo)

In this January 12, 2015 photo, Troy Reed takes a picture of a new inventory to post on social media at Sneaker Pawn in the Harlem section of New York, Monday, Jan. 12, 2015. Reed makes loans on high end athletic shoes used for collateral. (Photo by Seth Wenig/AP Photo)




In this January 12, 2015 photo, a wall of collectable sneakers are displayed at Sneaker Pawn in the Harlem section of New York. Along with his father, a 16-year-old sneaker-loving teen is using high end athletic footwear their pawn shop as collateral. (Photo by Seth Wenig/AP Photo)

In this January 12, 2015 photo, a wall of collectable sneakers are displayed at Sneaker Pawn in the Harlem section of New York. Along with his father, a 16-year-old sneaker-loving teen is using high end athletic footwear their pawn shop as collateral. (Photo by Seth Wenig/AP Photo)




In this January 12, 2015 photo “Sneaker PAwn” proprietor Chase Reed looks up from his phone while talking to a reporter at his store in the Harlem section of New York. Reed makes loans against high end athletic athletic shoes left as collateral. (Photo by Seth Wenig/AP Photo)

In this January 12, 2015 photo “Sneaker PAwn” proprietor Chase Reed looks up from his phone while talking to a reporter at his store in the Harlem section of New York. Reed makes loans against high end athletic athletic shoes left as collateral. (Photo by Seth Wenig/AP Photo)




In this January 12, 2015 photo, collectable sneakers are displayed at Sneaker Pawn in the Harlem section of New York. Entrepreneurs Chase and his father, Troy Reed, have opened the pawn shop where customers can get loans against their high end athletic shoes. (Photo by Seth Wenig/AP Photo)

In this January 12, 2015 photo, collectable sneakers are displayed at Sneaker Pawn in the Harlem section of New York. Entrepreneurs Chase and his father, Troy Reed, have opened the pawn shop where customers can get loans against their high end athletic shoes. (Photo by Seth Wenig/AP Photo)




In this January 12, 2015 photo, Chase Reed, left, boxes up a pair of shoes for a customer, Chaise Mack, at Sneaker Pawn in the Harlem section of New York. Chase and his father opened Sneaker Pawn looking to capitalize on America's multi-billion dollar athletic footwear market and the high prices sneakers can get being re-sold. (Photo by Seth Wenig/AP Photo)

In this January 12, 2015 photo, Chase Reed, left, boxes up a pair of shoes for a customer, Chaise Mack, at Sneaker Pawn in the Harlem section of New York. Chase and his father opened Sneaker Pawn looking to capitalize on America's multi-billion dollar athletic footwear market and the high prices sneakers can get being re-sold. (Photo by Seth Wenig/AP Photo)




In this January 12, 2015 photo, Chase Reed holds up a sneaker while talking to a reporter at Sneaker Pawn in the Harlem section of New York. Basketball sneakers can re-sell for hundreds of dollars, depending on the model, the size of the production run and how easy it is to find a pair in good condition. (Photo by Seth Wenig/AP Photo)

In this January 12, 2015 photo, Chase Reed holds up a sneaker while talking to a reporter at Sneaker Pawn in the Harlem section of New York. Basketball sneakers can re-sell for hundreds of dollars, depending on the model, the size of the production run and how easy it is to find a pair in good condition. (Photo by Seth Wenig/AP Photo)




Entrepreneurs Chase Reed, right, and his father Troy Reed pose for a picture in their store in the Harlem section of New York. The Reeds run Sneaker Pawn, a store that capitalizes on America's multi-billion dollar athletic footwear market and the high prices sneakers can get being re-sold. (Photo by Seth Wenig/AP Photo)

Entrepreneurs Chase Reed, right, and his father Troy Reed pose for a picture in their store in the Harlem section of New York. The Reeds run Sneaker Pawn, a store that capitalizes on America's multi-billion dollar athletic footwear market and the high prices sneakers can get being re-sold. (Photo by Seth Wenig/AP Photo)
15 Jan 2015 13:55:00