The Bratz Rock Angels are displayed at the Dream Toys 2005 Pre-Christmas Expo on October 5, 2005 in London. (Photo by Daniel Berehulak/Getty Images)

Remote controlled Dalek and Roboraptor toys are displayed at the Dream Toys 2005 Pre-Christmas Expo on October 5, 2005 in London. (Photo by Daniel Berehulak/Getty Images)

10 year old Jonathan Bishop plays with football figurines from at the Dream Toys 2005 Pre-Christmas Expo on October 5, 2005 in London. (Photo by Daniel Berehulak/Getty Images)

A Crazy Frog Ringtone Plush Character is displayed at the Dream Toys 2005 Pre-Christmas Expo on October 5, 2005 in London. (Photo by Daniel Berehulak/Getty Images)

Alex Barnett and Karim Zerouva act out scenes from Star Wars whilst wearing the Darth Vader Voice Changer helmet at the Dream Toys 2005 Pre-Christmas Expo on October 5, 2005 in London. (Photo by Daniel Berehulak/Getty Images)

10 year old Lili Dixon plays with her Barbie Pegasus Annika toy at the Dream Toys 2005 Pre-Christmas Expo on October 5, 2005 in London. (Photo by Daniel Berehulak/Getty Images)