People out in Aberystwyth on “Booze Black Friday” or “Mad Friday” in Aberystwyth, Wales, UK on December 16, 2016. The “Booze Black Friday” is the last working Friday before Christmas when workers celebrate with their colleagues. Alcohol sales in pubs, clubs and off-licences rise dramatically on this day. (Photo by Keith Morris/Alamy Live News)

Porcelain Black performs during the ' I Am Still Music' Tour at the Wells Fargo Center on March 26, 2011 in Philadelphia, Pennsylvania

The UK reality TV mum Binky Felted out and about in London, England on November 7, 2017. Binky looked amazing in a black blazer, (Photo by Flynet Pictures)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)