For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A to-do list written by John Lennon on display at the GOTTA HAVE IT! Rock & Roll Pop Culture Auction Press Preview at the Gotta Have It! store on November 30, 2011 in New York City. (Photo by Andy Kropa/Getty Images)

The Monse collection is prepared backstage during Fashion Week, Friday, February 7, 2020, in New York. (Photo by John Minchillo/AP Photo)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

John Klatt and the Air National Guard MXS (right) and Mike Wiskus and the Lucas Oil Pitts take to the skies at the Memphis Airshow, on Sat., September 26, 2016 in Millington, Tenn. (Photo by Brandon Dill/Invision for John Klatt Airshows, Inc./AP Images)

A cadet lies on the grass after collapsing during a promotion ceremony at a police school in Bogota December 7, 2012. (Photo by John Vizcaino/Reuters)

The Christian Siriano collection is modeled during Fashion Week, Thursday, February 6, 2020, in New York. (Photo by John Minchillo/AP Photo)