In this handout image provided by Ogilvy, a burger made from cultured beef, which has been developed by Professor Mark Post of Maastricht University in the Netherlands (pictured) is shown to the media during a press conference on August 5, 2013 in London, England. The in-vitro burger, cultured from cattle stem cells, the first example of what its creator says could provide an answer to global food shortages and help combat climate change, was fried in a pan and tasted by two volunteers. The burger is the result of years of research by Dutch scientist Mark Post, a vascular biologist at the University of Maastricht, who is working to show how meat grown in petri dishes might one day be a true alternative to meat from livestock.The meat in the burger has been made by knitting together around 20,000 strands of protein that has been cultured from cattle stem cells in Post's lab. (Photo by David Parry)

Emily Ratajkowski filming DKNY commercial on January 20, 2017 in New York City, USA. The 25-year-old model braved the freezing New York temperatures as she wore just a black lace bra and matching French knickers, with a pair of clumpy biker boots. (Photo by Startraks Photo/Rex Features/Shutterstock)

Andrew Hepher, Vice President of Lubricants Technology, Shell unveils the Shell Concept Car in Beijing, China, Friday, April 22, 2016. Built as proof of energy efficiency that can be achieved with the latest technologies, Shell unveiled the concept car ahead of the bi-annual Beijing Auto Show where the world's top car manufacturers will showcase their own upcoming products. (Photo by Ng Han Guan/AP Photo)

Kendall Jenner seen at Universal, NBC, Focus Features, E! Entertainment Golden Globes After Party Sponsored by Chrysler on Sunday, January 8, 2017, in Beverly Hills, Calif. (Photo by Eric Charbonneau/Invision for Focus Features/AP Images)

People help a woman overwhelmed by emotion and the heat during the mass funeral, attended by tens of thousands of mourners, of 613 coffins of newly-identified victims of the 1995 Srebrenica massacre at the Potocari cemetery and memorial near Srebrenica on July 11, 2011 in Potocari, Bosnia and Herzegovina. (Photo by Sean Gallup/Getty Images)

Winti spiritual leader Ramon Mac-Nack (2nd L) looks on as as his bride Melissa Karwafodi (2nd R) hands a gourd to a Maroon priest (L) as they are wedded in the first Winti marriage ever to be held in public, in district Para, Suriname, November 16, 2015. The Winti religion, which formed centuries ago out of elements of different religious traditions that African slaves brought with them to Suriname, was considered a form idolatry and prohibited by law since the days of slavery until it was finally officially recognized in 1971. (Photo by Ranu Abhelakh/Reuters)

A man waits for Queen Beatrix's abdication ceremony outside the Royal Palace in Amsterdam April 30, 2013. The Netherlands is celebrating Queen's Day on Tuesday, which will also mark the abdication of Queen Beatrix and the investiture of her eldest son Willem-Alexander. (Photo by Paul Vreeker/Reuters)

Australian actor Chris Hemsworth (L) and Spanish model Elsa Pataky (R) attend the Governors Ball during the 96th Annual Academy Awards at Dolby Theatre on March 10, 2024 in Hollywood, California. (Photo by Mike Coppola/Getty Images)