Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

Members of security forces secure Tahrir Square in Cairo, Egypt, November 11, 2016. Egypt imposed a big security clampdown in its cities on Friday as mass demonstrations called to protest against austerity measures failed to take place. Riot police and armored vehicles filled the otherwise empty streets of central Cairo, but most people stayed at home. (Photo by Mohamed Abd El Ghany/Reuters)

Border guard officers, wearing masks against COVID-19 infection adjust their outfits before a distinguished service awards ceremony for employees of the interior ministry in Bucharest, Romania, Thursday, July 16, 2020. Romania has registered on Thursday the highest number of COVID-19 infection cases since the pandemic reached the country in February, 777 in a 24 hours interval, as many fail to observe the mandatory protection measures, like the use of a face mask indoors or maintaining social distancing. (Photo by Andreea Alexandru/AP Photo)

In this Sunday June 13, 1988 file photo West German police officers arrest an English soccer hooligan who sticks out his tongue. Rioting broke out between some 100 hooligans and the police in downtown Stuttgart, West Germany following the European Soccer Championships match between England and Ireland. England was defeated by Ireland 0-1. (Photo by Kraufmann/AP Photo/File)