A snowboarder performs during the Red Bull Jump and Freeze competition at ski resort Shimbulak outside Almaty March 22, 2015. Participants wearing festive costumes perform tricks before getting into a pond with icy water. (Photo by Shamil Zhumatov/Reuters)

Lady Gaga attends Billboard's 10th Annual Women In Music at Cipriani 42nd Street on December 11, 2015 in New York City. (Photo by Grant Lamos IV/Getty Images)

American singer Tinashe Jorgensen Kachingwe, known mononymously as Tinashe attends the 2021 MTV Video Music Awards at Barclays Center on September 12, 2021 in the Brooklyn borough of New York City. (Photo by Andrew Kelly/Reuters)

Actress Kat Dennings arrives at the premiere of Paramount Pictures' and Marvel's “Thor” held at the El Capitan Theatre on May 2, 2011 in Los Angeles, California. (Photo by Kevin Winter/Getty Images)

The overall winner of the 2013 Red Bull Illume photography competition from Lorenz Holder. (Photo by Lorenz Holder/Red Bull)

Model Christine Teigen attends the 2014 Billboard Music Awards at the MGM Grand Garden Arena on May 18, 2014 in Las Vegas, Nevada. (Photo by Kevin Mazur/Billboard Awards 2014/WireImage)

A competitor jumps from the Old Bridge during Red Bull Cliff Diving Competition in Mostar, Bosnia and Herzegovina on August 15, 2015. (Photo by Dado Ruvic/Reuters)

David Colturi of the USA dives from the 27 metre platform during the fifth stop of the Red Bull Cliff Diving World Series in Polignano a Mare, Italy on August 28 2016. (Photo by Dean Treml/ANSA/Red Bull Press Office)