Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Visitors play in front of hot air balloons during the 2016 International Hot Air Balloon Festival in Taitung, southeast of Taiwan, 01 July 2016. Thirty-one hot-air balloon teams from 14 countries join the six days of competition during the festival, which will run from 01 July to 07 August 2016. (Photo by Ritchie B. Tongo/EPA)

In this Sunday June 13, 1988 file photo West German police officers arrest an English soccer hooligan who sticks out his tongue. Rioting broke out between some 100 hooligans and the police in downtown Stuttgart, West Germany following the European Soccer Championships match between England and Ireland. England was defeated by Ireland 0-1. (Photo by Kraufmann/AP Photo/File)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

Frank A. Rinehart, a commercial photographer in Omaha, Nebraska, was commissioned to photograph the 1898 Indian Congress, part of the Trans-Mississippi International Exposition. More than five hundred Native Americans from thirty-five tribes attended the conference, providing the gifted photographer and artist an opportunity to create a stunning visual document of Native American life and culture at the dawn of the 20th century. Photo: Little Bird, Arapahoe, 1899. (Photo by Frank A. Rinehart)

A wolf looks into the camera at the 30 km (19 miles) exclusion zone around the Chernobyl nuclear reactor in the abandoned village of Orevichi, Belarus, March 2, 2016. What happens to the environment when humans disappear? Thirty years after the Chernobyl nuclear disaster, booming populations of wolf, elk and other wildlife in the vast contaminated zone in Belarus and Ukraine provide a clue. (Photo by Vasily Fedosenko/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.