A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Carnival participants dressed in costume and wearing body paint pose for a group picture during the annual Zambo carnival held in Lebanon's northern city of Tripoli on March 14, 2021, marking the last period of excess on the eve of the Christian Greek Orthodox lent. The inspiration of the annual Zambo celebration is unclear, despite it being a tradition that stretches back over a century to when an emigrant to Brazil returned to his native Tripoli bringing the carnival with him. (Photo by Ibrahim Chalhoub/AFP Photo)

A migrant woman pulls a girl out of the water as refugees and migrants arrive on an overcrowded dinghy in rough sea on the Greek island of Lesbos, after crossing a part of the Aegean Sea from the Turkish coast, October 2, 2015. A record number of at least 430,000 refugees and migrants have taken rickety boats across the Mediterranean to Europe this year, 309,000 via Greece, according to International Organization for Migration figures. (Photo by Dimitris Michalakis/Reuters)

A pilgrim crawls in front of the Navy band outside the Holy Church of Panagia of Tinos, on the Aegean island of Tinos, Greece, on Saturday, August 15, 2020. For nearly 200 years, Greek Orthodox faithful have flocked to Tinos for the August 15 feast day of the Assumption of the Virgin Mary, the most revered religious holiday in the Orthodox calendar after Easter. But this year there was no procession, the ceremony – like so many lives across the globe – upended by the coronavirus pandemic. (Photo by Thanassis Stavrakis/AP Photo)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)