Created by Brazilian agency Heads Propaganda, these thought-provoking poster ads draw attention to the fact that many cyclists are knocked down at night due to the lack of respect by the motorists who share their roads.

A policeman looks at a car crushed underneath a collapsed bridge in Belo Horizonte, Brazil, Thursday, July 3, 2014. The overpass under construction collapsed Thursday in the Brazilian World Cup host city. The incident took place on a main avenue, the expansion of which was part of the World Cup infrastructure plan but, like most urban mobility projects related to the Cup, was not finished on time for the event. (Photo by Victor R. Caivano/AP Photo)

A devotee of the Afro-Brazilian goddess of the sea Lemanja pays tribute on Lemanja's Day at Ramirez beach in Montevideo February 2, 2015. On this day every year, worshippers light candles at a shrine and throw sweets, alcoholic drinks, fruits and cheap jewellery into the sea as offerings to ask for good health and luck in love and work. (Photo by Andres Stapff/Reuters)

Fans of the Brazilian heavy metal band Sepultura enjoy their showo at the main stage of Rock in Rio festival 2019 at the Olympic Park, Rio de Janeiro, Brazil, on October 4, 2019. The week-long Rock in Rio festival started September 27, with international stars as headliners, over 700,000 spectators and social actions including the preservation of the Amazon. (Photo by Mauro Pimentel/AFP Photo)

A military police officer patrols in the Roquette Pinto shantytown, part of the Mare slum complex in Rio de Janeiro, Brazil, Wednesday, April 1, 2015. The Brazilian army has begun to pull out of one of Rio de Janeiro's most violent slums, with police assuming responsibility for security in the area. (Photo by Felipe Dana/AP Photo)

A woman shouts asking for help during an eviction in Rio de Janeiro, Brazil, Friday, April 11, 2014. Squatters in Rio de Janeiro are clashing with police after a Brazilian court ordered that 5,000 people be evicted from abandoned buildings of a telecommunications company. Officers have used tear gas and stun grenades to try to disperse the families. (Photo by Silvia Izquierdo/AP Photo)

Global wildlife populations will decline by 67% by 2020 unless urgent action is taken to reduce human impact on species and ecosystems, warns the biennial Living Planet Index report from WWF (World Wide Fund for Nature) and ZSL (Zoological Society of London). From elephants to eels, here are some of the wildlife populations most affected by human activity. Here: The maned wolf is among the large mammals in the Brazilian Cerrado that are threatened by the increasing conversion of grasslands into farmland for grazing and growing crops. (Photo by Ben Cranke/Nature Picture Library/Alamy Stock Photo)

A Waura Indian woman watches the activities of this year's “quarup”, a ritual held over several days to honour in death a person of great importance to them, in Xingu National Park, Mato Grosso State, August 24, 2013. This year the Waura tribe is honouring their late cacique (chief) Atamai, who died in 2012 and helped created the Xingu Park, and his important contribution in facilitating communication between white Brazilians and Indians. (Photo by Ueslei Marcelino/Reuters)