A contestant walks the runway during 2017 Miss Great Britain competition at the Mayfair A-list venue DSTRKT on May 11, 2017 in London, England. The pageant hopefuls were battling it out to represent Miss Central London. Miss Great Britain is a female beauty pageant. It is the oldest pageant in the UK, established in 1945. Following World War Two, a number of seaside resorts around the country introduced beauty contests as attractions. (Photo by Jules Annan/Barcroft Images)

Miss Universe contestant Carmina Olimpia Cotfas of Romania poses dressed in the national costume for Miss Universe Romania 2021, created by Israeli designer Aviad Arik Herman, in the hallway of the Romanian Atheneum, the reputed 19th century built concert hall, in Bucharest, Romania, Monday, November 22, 2021. The 70th Miss Universe pageant is being staged in the southern Israeli resort city of Eilat on December 12. (Photo by Andreea Alexandru/AP Photo)

Domestic tourists visit the beach at Wonsan Kalma Coastal Tourist Area in Wonsan, North Korea's Kangwon Province on July 1, 2025. North Korea opened a massive resort area on its east coast, state media said on July 2, with the tourism pet project of leader Kim Jong Un reportedly set to welcome Russian guests later this month. (Photo by Kim Won Jin/AFP Photo)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

A sign reading “STOP Danger of Avalanches” blocks a local road on January 11, 2012 near Ischgl, Austria. Over the last few days heavy snowfalls have caused chaos in parts of Austria and Switzerland by blocking rail and road connections, stranding vacationers at mountain ski resorts and creating the risk of avalanches throughout the region. (Photo by Johannes Simon/Getty Images)

Transgender contestants run backstage before the final of the annual Miss Tiffany's Universe 2014 transvestite contest in the beach resort town of Pattaya, May 2, 2014. The contest aims to promote a positive image of transvestites. (Photo by Athit Perawongmetha/Reuters)

Dismaland is a temporary art project organized by street artist Banksy, constructed in the seaside resort town of Weston-super-Mare in Somerset, England.The secretive pop-up exhibition at the Tropicana, a disused lido, is "a sinister twist on Disneyland" that opened during the weekend of 21 August 2015. Banksy has described it as a "family theme park unsuitable for children".

Participant Andreea Teodorescu, 17, races on a snowboard during the Bikini Race contest held at Arena Platos Paltinis winter resort, near Sibiu city, 275 km north from Bucharest, Romania, 04 March 2018. The Bikini Race is a timed show on the slopes, at the sixth edition, for women dressed only in swimmsuits and some winter accessories. (Photo by Mircea Rosca/EPA/EFE)