A bride waits to take her wedding vow during a mass marriage ceremony in which, according to its organisers, 111 Muslim couples took their wedding vows, in Ahmedabad, India January 26, 2017. (Photo by Amit Dave/Reuters)

A woman carrying cabbage leaves on her head buys tomato at a market in Ahmedabad, India, November 9, 2015. India's villages face a sharp spike in food prices in 2016, as a second year of drought drives up the cost of ingredients such as sugar and milk, and poor transport infrastructure stops falling global prices from reaching rural areas. (Photo by Amit Dave/Reuters)

American actress and singer Hailee Steinfeld attends the UK Gala Screening of “Spider-Man: Across the Spider-Verse” at Cineworld Leicester Square on June 01, 2023 in London, England. (Photo by David M. Benett/Alan Chapman/Dave Benett/WireImage)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Whitney Houston's body arrives at Whigham Funeral Home on February 13, 2012 in Newark, New Jersey. (Photo by Dave Kotinsky/Getty Images)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)